How Sustainable Fashion Brands Stand Out from the Flock

The fashion industry is finally seeing the adverse effects of its impact on the environment. Not just that, activists don’t flinch before calling out unethical practices of fashion labels. Today’s fashion enthusiasts (a lot of them, at least) are inquisitive. They demand to know where their money is going and rightly so! While on the one hand fast fashion is still widely consumed, on the other, there is a considerable growth of sustainable brands that mean well for the planet and their suppliers.

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8 Most Watched Indian Home-Grown Brands in 2020

More often than not, Indian brands are assumed to focus on reflecting India’s vibrant heritage. But over the years, that has changed. The new age of home-grown Indian brands looks beyond celebrating the magnificence of India’s austentatious culture, instead takes into account its subtleties and idiosyncrasies. Here is a list of 8 such brands that are designed for the modern, cosmopolitan Indian. They also go beyond just brick-and-mortar and have embraced the digital space.

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Plugging Profit Leaks

Platforms such as Amazon, Flipkart, eBay, etc. are significant marketplaces to sell your products because of their reach and customers. However, retailers often find these marketplaces frustrating from a financial point of view. eCommerce businesses face the problem of payment reconciliation from time to time. When these minor unremitted orders and payments are erroneously ignored, online sellers often find themselves at a loss of money. There are cases of deductions, returns, etc. are also other leaks that eCommerce retailers often fail to plug.

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Shipping to Satisfaction

As of 2020, e-commerce is at the centre of retail and customers’ expectations from it are skyrocketing. With a whole world of choice at their fingertips (quite literally), customers can switch loyalties at the drop of a hat. That is why it is critical for brands to provide the best service, from order to fulfilment and after-sales.

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Inventory – Manage, Control and Forecast

Managing tens and hundreds of inventory without an organised system in place or methodical analysis tools, especially in e-commerce businesses, can turn out to be a time-consuming process, often resulting in increasing inventory levels with a shortage of fast-selling, profitable items. Without optimizing inventory, organizations run the risk of overpaying but underperforming.

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